A video presentation of the principles behind brand design & how to use your guidelines document.

How consultants should approach evolving their personal brand

You have a brand. If you’re attempting to sell your services, you should also have a brand book.

The most important answer to articulate is why your brand exists.

Some things to consider if you’re starting a new business without a branding exercise.

The brand book is foundational collateral that will be referred to for the life of your business.