I'm Elizabeth

"Elizabeth is one of the hardest working individuals I have worked with...she always delivers what she says she can deliver and in a most timely fashion. If I could hire Elizabeth I would hire her in a New York second."

- Steven Kaminsky, Ph.d

"Elizabeth is one of the hardest working individuals I have worked with...she always delivers what she says she can deliver and in a most timely fashion. If I could hire Elizabeth I would hire her in a New York second."

- Steven Kaminsky, Ph.d

A design-thinking communicator

 

I help businesses manage their brand and mobilize their story to connect with the audience and increase brand equity.

 

With vast experience in creative direction and production, I often do the job of more than one person.

 

Experienced AF

 

2020 - Present

Brand Director

Rise8, Tampa

Rise8 pairs with change agents to solve real problems for real users while creating real working software. And me? I keep my finger on the pulse of brand communications to mobilize the Rise8 story.

 

2008 - Present

Creative Professional

Contractor, Globally

Collaborating to nurture creative vision and logistical process while always keeping the user at the center of what we produce. Me behind the scenes: https://bit.ly/elizabeth-bts

 

2019 - 2020

Creative Manager

HighKey Snacks, Orlando

For this direct-to-consumer CPG business, I facilitated the creative pipeline for product launch assets while managing vendors to deliver a uniform, on-brand product. Involved from new product development phase to final delivery of supporting assets. I informed strategy and developed revenue-generating creative assets including digital ads, sales copy, on-pack and off-pack product photography, live action video and animation. Success story on this role: bit.ly/highkey-snacks

 

2014 - 2017

Creative Producer, Partner

Global Fire Productions, UK

I managed video projects, overseeing the process from concept to delivery, negotiating budgets, leading the creative team, production management on-set and nurturing the client. With experience in verticals including consumer packaged goods, technology, food & beverage and large scale industry. As a partner, I managed and mentored the company to keep us on a growth path. Success story on this role: bit.ly/global-fire-case

Skills

Analysis
Brand
Copywriting
Design Thinking
Ideation
Needs Assessment
Photography
Public Speaking
Production Mgmt
Video Production
Writing for Web

How I Work

Move fast and fix things.

 

Principles

Just Google it.

Say yes.

I am not the user.

Education

MA, Creative Advertising

Southampton Solent University (partial completion)

 

K-12 Home Educated

Bright Futures Scholarship

Portfolios

Visual

Writing

2008 - 2014

Content Designer

Photography in Plain English

I was the founder of this photography education platform with a monthly readership of 100k, Facebook presence of 50k and email list of 17k. Writing over 800 tutorials and editorials, I was paid to guest-post on other sites, write magazine editorials, teach online classes, make appearances in leading forums, webinars and podcasts, 1:1 consulting with clients globally and producing sponsored content. I was also profiled in a book about photographers. My focus was on building personal brand, pricing structures for service based creative businesses, managing client expectations and the sales process for commissioned artists. In 2014, I sold the rights to that intellectual property.

Brands I've worked With

How I Work

Move fast and fix things.

 

Principles

Just Google it.

Say yes.

I am not the user.

 

Education

MA, Creative Advertising

Southampton Solent University (partial completion)

 

K-12 Home Educated

Awarded Bright Futures Scholarship

 

Portfolios

Visual

Writing

Kind words from Smart People

"Elizabeth helped us better understand inefficiencies in our creative process and identified vendors to deliver assets at the same quality for a fraction of the cost. She also standardized processes to save us time and money. She asks hard questions, isn't afraid to poke holes in an idea, and isn't intimidated by a challenge. She's worked with big budgets and small budgets and still been able to deliver gorgeous, kickass work." - Morgan Shepard, Brand Communications Director, HighKey Snacks

 

"We brought Elizabeth onboard to "fix" the creative gaps in our ever changing, fast moving startup. At the time, no creative assets were being delivered by deadlines and we had numerous errors. Elizabeth did not skip a beat. She quickly jumped in, identified the needs in the organization and easily filled them with her expertise and network of creative talent. Elizabeth did an amazing job at putting the needed processes in place to streamline our creative department. Elizabeth is extremely talented and a pleasure to work with!" - Liz Hyman, VP People & Culture, HighKey Snacks

"I had a vision for and emotional film to connect those working at Vodafone with a powerful sense of purpose. The sheer energy Elizabeth had to deliver that vision meant I could comfortably step back and let her work her magic! What she created was perfect!! I watched with tears in my eyes and so have many others now.... I would not hesitate to use Elizabeth again and to fully recommend her work to everyone with absolute confidence." - Claire Barron, Global Experience Manager, Vodafone Group

 

"I was very happy to bring Elizabeth onboard to produce an animated film to represent the 2016 Global Peace Index. With a media launch into 140 countries, the film required cross-cultural understanding, clear communication and engaging visual - all of which were exceptionally delivered for us, on time and on budget. - Darren Lewis, Marketing Director, Institute for Economics and Peace

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